Expertise

Concept Development

Design Real-World Guest Experiences

Real reasons clients partner with us:

  • To move napkin-sketched ideas about what a restaurant could be to concrete decisions and actionable plans for what it will be
  • To examine viability of a new concept and plot out the details and requirements for its complete business and financial plan
  • To align multiple stakeholders to a singular vision
  • To strategically inform the development steps that follow for a new or renovated restaurant, including brand development, operational requirements and physical plant design
Market-ready & Experience-first

Real Solutions for Your Business

MARKET STUDY

Deep-dive analysis combining demographic, benchmark and competitive data to precisely define market opportunity, target audience and unmet needs

RESTAURANT CONCEPT DEVELOPMENT

The strategic framework that defines complete guest experience, from a strategically staffed service model to operational elements that create unique guest experiences and defined details that bring the ambiance to life

FOOD & BEVERAGE MENU STRATEGY

Direction for the range and style of the food and beverage offerings, including menu content inspiration, strategic product mix and pricing strategy

Real Results. Real Impact.

Proof that smart strategy and intentional design lead to a unified result (and a lot less chaos).

4+

Stakeholders

When ownership, the corporate team, an architect project team and operators all sit at the same table

One Million

Moving Parts

A laundry list of half-baked ideas, conflicting priorities and scattered visions for the space

One

Realized Concept

RFHSD cuts through the noise, applies a lifetime+ of experience and aligns the complex stakeholder group to a singular path forward

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