Brand Development Lead
With a background in advertising, luxury product marketing, and private club management, Joëlle brings her love for branding and communications to the hospitality industry. Here, she is successful as a marketing strategist, helping RealFood clients to infuse brand storytelling into every possible element of their hospitality experiences.
Joëlle leads the branding, naming and logo development work for RealFood clients, as well as strategic marketing advisory. Her discerning eye and keen sense of what guests want allows her to weigh in on other phases of work as well, adding unique, brand-forward insight to many RealFood projects.
Prior to RealFood, Joëlle worked in various hospitality and private club settings, including a Distinguished Club in southern NH. She holds her Bachelor of Science in Communication from Boston University and her Master of Business Administration from the University of New Hampshire’s Whittemore School of Business.